Uffie Interview: “The future feels very female”

Any true pop fan will recognize Uffie and her timeless classics Pop the Glock.

This legendary song inspired a legion of indiepop girls and although it was first released in 2006, it continues to inspire today. Pop the Glock was finally released on Uffy’s debut album in 2010, Sex Dreams and Denim Jeans, and the album cemented Uffy as a rising star to watch.

But as soon as she got up, Uffy disappeared – until 2018, when she was finally reborn as a solo artist after a long break. Drugs, his first single since 2010, is a welcome return to the top of form for the artist, who presented the song at his EP Tokyo Love Hotel.

We welcome back the queen of the original indie to talk about this break, about her latest single Weed & Drum Machine and why the future seems very feminine.

 

Is there a quote you consider the motto of your life?

Don’t be an asshole.

What are your recent losses to Spotify?

Gretel… Alex G.

Ready, Seth. Come on, Killer Mike.

It’s cheeky when it’s done – the dome.

Highest man in the room – Travis Scott.

Oh, baby – LCD sound system.

Call your friend Robin.

racket – racket of bones and harmony.

What are your favourite sounds you want to include in your music?

I really want to keep it to a minimum now. I had fun exploring more random sounds like water droplets, etcetera. I will always love synthesizers, and travelling is incredible to discover new sounds and vibrations.

What emotions do you hope your music will bring to the listener?

Lots of emotion. Of course I want to make music that encourages people, helps them heal or gives them energy to dance. But I also want to write songs if you find it difficult, if you have to cry or if you need an honest answer.  I hope one song can be a shoulder to stand on when you need it and the other a disco ball to surrender.

What’s the message behind Weed and the drums, your last single?

It’s a little mantra, you might say.

After almost a decade of absence of new music you’re finally back – why is it the right time to come back after all this time?

I really missed the music, and time was finally up.

What was the hardest thing about creating new music after such a long pause?

Looking for sounds and vibrations that reflect who I am now, while I keep taking risks.

How have the messages from your current music evolved since your Pop the Glock?

I think the messages are ripe from one point of view. I get more out of my life experience… …but I’m always there for the bad bitches!

As an independent artist, what do you think are the pros and cons of publishing music independently?

You’re in complete control. You can drop what you want, when you want, and do it your way. But it also means that you have many other ways to do it and make it work. I think the industry is changing a lot right now, and it’s a very interesting time to become an independent artist.

You’ve been in the business for about fifteen years, but was there a time when you wanted to give up music to do something else?

I’m sure of it. That’s what most artists I know deal with on a regular basis. But I took a break… I studied biology, interned at the zoo, learned something new and did research. I had to pass this time, but I can’t imagine not being able to make music forever.

Is there anything in your career that makes you feel like you’re still learning?

Fuck, yeah! I’m lucky to live in a city full of incredibly talented people who are also some of the best people I’ve ever met. I have the feeling that with every studio session I learn a little and grow a little more mature. The letter to the other artists was almost therapeutic, because it allowed me to get out of my own head.  It allowed me to look more freely at my own artistic project.

In the course of your career, have you ever felt the pressure of an artist to conform to a certain form?

I wouldn’t say I felt the pressure to adapt the shape to every word… but I’ve had to deal with people who had their own version of you in their heads.

Have you ever noticed the use of double standards when it comes to gender issues in the music industry?

I’ve noticed. I’ve experienced it. This is what exists in our world, and the music industry is no exception. I think people understand that very well, and the future seems to be very feminine!

What do you think of the representation and image of female musicians? What do you think has changed since you started working in this sector?

There are some really great musicians and artists who are not classic, sexy, liquid pop star right now, and it’s super cool.

Is there something in the music industry that bothers you from a female point of view?

I’ve been lucky enough to work with a team of very strong women… …and some really epic people.  But in general it is boring to see sexism and reduction.

What do you think are the problems female musicians face today?

The percentage of female producers is quite low… I see more and more female producers, but the difference between the figures speaks volumes. I want to see more women driving.

Have you thought about female musicians?

Sigrid is beautiful, really loves DaniLeigh, and Dorian Electra is so much fun!

What advice would you give to girls and women who want to work in music?

Doubt what motivates and inspires them… and hold on to what they want and imagine. Don’t give up your authenticity because someone tells you that your behavior or finding another way will advance your career.

What will remain in 2019 and what are your plans for 2020?

I keep releasing singles this year, and I’m really looking forward to starting my next big job. The project is very visually oriented and from there the sound world is built up.

Membership of Spotifica

Relative

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